The song was released with a controversial and sexually explicit music video in which the band members, portrayed by body-doubles during some of the close ups of specific body parts, are seen having sex with women. The first promotional video for the single was released on-line on 16 September at the Gauntlet; [2] the video also confirmed the new album title. The song was also remixed by Scooter , a fellow German artist and the remix later appeared on " Ich tu dir weh " single, it was the first Rammstein song to be released after their 3-year hiatus. Pain a BDSM fetishist , Richard as the Partyboy, and Flake as Heeshie ; each scene features a band member engaging in foreplay with a different woman, and the scenes become more explicit as the video progresses until they engage into unsimulated sexual intercourse with graphic nudity.
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Their six-man lineup—lead vocalist Till Lindemann , lead guitarist Richard Z. Kruspe , rhythm guitarist Paul Landers , bassist Oliver Riedel , drummer Christoph Schneider , and keyboardist Christian "Flake" Lorenz —has remained unchanged throughout their existence. After winning a local contest, Rammstein were able to record demos and send them to different record labels, eventually signing with Motor Music.